HSBC Finance Corporation is a subsidiary of HSBC North America Holdings Inc., the world’s third-largest bank which runs private label credit card and credit card loyalty programs for more than 70 major merchants, including Best Buy, Bon-Ton Stores, Saks Fifth Avenue, Hewlett-Packard and Neiman Marcus. The partnership with Loyalty Lab means HSBC’s merchant partners have the option to employ Loyalty Lab’s rewards engine to power their private label, co-branded and CRM solutions.