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GoSmile Launches 'Frequent Smiler Program' Using Loyalty Lab's Platform
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August 14, 2008
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SAN FRANCISCO – June 12, 2007 – Loyalty Lab, Inc., the leading on-demand best customer management solution, announced today that GoSMILE, which markets premium, proprietary teeth-whiteners and oral care products, has launched a new loyalty initiative on the Loyalty Lab platform.
GoSMILE is one of the fastest-growing purveyors of whitening and oral health products, with direct sales via its website and wholesale placements in several national retailers. With its "Frequent Smiler Program," GoSMILE can communicate directly with its best customers through the program and offer them access to free products, exclusive discounts and special promotions.
Loyalty Lab's web-based, on-demand platform is hosting the infrastructure for the program, including shopper enrollments, transaction records, and profile management. Loyalty Lab also enables integrated marketing and retail campaign management, serving as the central core for email and web-based communications all drawing from the same hosted database.
About Loyalty Lab, Inc.
Loyalty Lab, based in San Francisco, is the leader in on-demand best customer management for consumer brands. Loyalty Lab's flagship Customer Relationship Manager Suite provides retailers and service companies with integrated and on-demand loyalty program management, email, campaign management, and incentives from a single desktop. Clients include Brookstone, 1-800-Flowers.com, TicketsNow, New York & Company, Bally Total Fitness and a number of other prominent retail and service companies. For more information visit www.loyaltylab.com.